Microsoft Unveils New Bookings App for Office 365

Microsoft has unveiled a new application as part of Office 365 that enables businesses to provide bookings for appointments, orders or service requests online as a service to their customers.

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Bookings is available for First Release customers with roll-out world wide in the next few months. 

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Bookings represents an interesting return to anonymous, public facing web sites since Microsoft shut down the public facing web site as a service option in Office 365.  Customers will not need to authenticate or be an Office 365 customer themselves – they can book with a name and an email address.

Bookings also represents a move by Microsoft to provide more specialized, fit for purpose applications within Office 365 instead of focusing on generic platforms such as document management, search, etc.